Wessex Resins and Adhesives launches new website and new marketing focus
Marketing refocus enables Wessex Resins and Adhesives to provide dedicated support to its epoxies for non-marine applications.
Wessex Resins and Adhesives today launches a new website www.wessex-resins.com and rebrand as part of a major sales and marketing refocus. It enables Wessex Resins and Adhesives to provide an enhanced level of support for its specialist epoxy products for the defence, civil engineering, construction, transport, offshore and energy sectors.
The new website includes detailed information about its specialist formulations, including underwater epoxies, which were developed with the Ministry of Defence; flooring epoxies used by the London Underground; and mould-making epoxies, used in wind turbines.
Wessex Resins and Adhesives is also launching a new company division, West System International (WSI) www.westsysteminternational.com. WSI enables Wessex Resins and Adhesives to provide greater support to, and information about, the world-famous marine epoxy brands, WEST SYSTEM® and PRO-SET® products.
“Our non-marine epoxies are vital to the success of many companies,” says Ian Oliver, Managing Director, Wessex Resins and Adhesives. “So it goes without saying that these epoxies really warrant dedicated marketing support. I’m delighted with our new website, which gives customers in-depth technical guidance and product information. With our new company division, West System International, we are giving WEST SYSTEM and PRO-SET products the attention they deserve as global epoxy brands.”